Ready to go VIRAL? Let’s break the internet together!
Get ready to take your social media presence to the next level with a jam-packed LIVE of #unfiltered education and inspiration led by one of the beauty industry’s leading digital content experts Olivia Smalley AKA “The Social Queen.” As a published Celebrity Hair and Makeup Artist for Paris Hilton, Nick Jonas, Britney Spears NYFW Show, JOICO Brand Storyteller, Former Cosmoprof Artistic Team Member, Keynote Speaker for Modern Salon, Top 100 Influencers on Modern Salon, Allure Magazine, DVF, and more, the trend-savvy and well-connected, Olivia will share her top secrets to success when it comes to all things social media.
Using her “four-c’s”; context, content, cross-promotion, and consistency, she will explain how salon pros can tap into Instagram’s latest features and share career strengthening apps to optimize new followers, new clients, brands and more. Olivia teaches you how to BE SOCIAL and not just “do social.”
No matter your career goal, social media can get you there. Want to get new clients? Market your salon? Work with a major manufacturer? Educate your peers? Whether you’re an IG virgin who wants more clients, a salon owner interested in building your brand or a social media savant who is ready to take it to the next level, you won’t want to miss this class.
With years of experience in business and over 174,000 followers, across numerous platforms, that actively seek beauty content and information, Olivia is always at the helm of the influencer tribe, leveraging the power of media and PR to meet corporate strategies, bolster company profile, and help influencers increase self-brand awareness both locally and across the country. Learn more at her Social Savvy Stylist Class!
This is NOT your average social media class! This is an exclusive experience where Olivia shares her EXACT process for creating content that will help take your career to new heights! You’ll be engaged with inspiration delivered by “Miss OMG” herself. Her incredible story gives you the motivation and courage to take your career into your own hands and build your brand on and offline.
You’ll start the day with her breaking down everything you need to know about:
- Establishing and growing your online presence
- Cultivating relationships with top beauty brands
- AND she’ll help you revamp your personal brand so you can grow your clientele and career
In this intimate opportunity to connect with an experienced social media expert who will teach you how to curate a beautiful Instagram feed, Olivia will share social techniques where you will learn:
- Purposeful posting
- Using Instagram with intention
Advice on sharing without oversharing
What NOT to post to your hair page
How to use Instagram Stories to achieve your goals
Why Facebook Live and Insta Live are important and how you can get started
The difference between a personal page and a hair page
How to stand out on Reels and what IS reels anyway?
- How to create engaging captions
- What brands are looking for in influencers and how to create content to meet their needs
- Her go-to tips for achieving perfect lighting, including how to eliminate unwanted yellow tones and shadows
- How to crack the Instagram algorithm and increase your social engagement
-The pros and cons of camera photos and phone photos
- AND Useful apps to enhance your photo work.
Do not miss this powerful class with Olivia Smalley, that is sure to take your business and personal brand to the next level! Olivia's incredible workshop will give you all the necessary tools you need to conquer challenges in your everyday life, business, or career path that will lead you to Insta-success. It’s not about “how to do Social,” it’s about “being social!”